Going through the trademark registration process can be a difficult process that many intellectual property holders are wary of engaging in. In late December of 2020, Congress passed the Trademark Modernization Act to modernize and simplify the trademark examination...
Trademark Law
Girl Scouts claim trademark infringement in suit against BSA
Scouting has been a part of childhood for many in the Morris area, with some people even earning the Boy Scout’s highest honor, becoming an Eagle Scout, or the Girl Scout’s highest honor, earning a Gold Award. By now, you may be aware that the Boy Scouts of America...
Basics of how to enforce trademark rights
Businesses and people produce many different products in New Jersey and sell to the general public or other businesses. Some similar products are produced by multiple different businesses though. It is important for these businesses to differentiate their product from...
Trademark fight involves Time Magazine and The New York Times
Intellectual property disputes can involve all types of business. Last month, the New York Times filed a trademark law action against Time Magazine for its Time100 Talks. The NYT alleged that Time Magazine infringed on its Times Talk series of live and virtual...
Trademarks safeguard business names
A company’s name is an important asset. If it is unprotected, a competitor can appropriate that name, confuse customers, and cause legal problems. Trademark law registration has more business safeguards than registering a business as an LLC or corporation. LLC or...
Are you able to protect the overall look of your product?
Every decision you make as a business owner helps to build your brand awareness and your business’s reputation. That’s why you need to do what you can to protect those interests as fully as possible. This may mean obtaining patents, copyrights, and trademarks, but...
What will courts consider in trademark infringement lawsuits?
You may have a trademark that is being confused by a newer, similar trademark and you want to protect your rights to exclusively use your trademark. Or you may have adopted a trademark and are now being accused of copying an already-existing one. Either of these...
Trademark case between Costco and Tiffany & Co. takes a turn
Costco is a massive retailer that provides bulk consumables and a range of other products to consumers who pay for a membership. Tiffany & Co. is a high-end jewelry store that is known for superior quality and its familiar light blue packaging. From the outside,...
Understanding audits and proof of use under trademark law
Simply because a trademark has been granted in New Jersey does not mean that there will never again be concerns about its maintenance. There are random audits conducted by the United States Patent and Trademark Office (USPTO) to ensure that trademark law is being...
Recent Supreme Court decision will impact trademark law cases
For New Jersey individuals or companies that have an image, a sign, a design or other way in which they differentiate themselves from others, it is imperative that it be protected from misuse by others. A trademark can prevent this from negatively impacting the...